The popular story of Village Cartier
Village Cartier has always been a vanguard gathering point, a sweet spot in people’s heart, ever since its opening in 1965 under the name Cartier Commercial Centre Limited by the Loeb family from Ottawa, lead by Bertram Loeb.
Village Cartier has been the first real commercial centre in Outaouais, attracting clients from Maniwaki to Montebello. The original design was a mall with an open courtyard, a popular trend in Europe, among others. But in 1982, thanks to new partner Phaeton Investments from Toronto, the mall structure and five other buildings on site are closed with ceilings and walls, as we know today. First lessee, Henri Laflamme Inc. from Hull, is bought by Phaeton Investments in 1998. Phaeton Investments held on for 20 years or so and gave the reins to Sanwell Holdings, the last owner before Brigil.
In 1972, Village Cartier is pushed by a new competition. Everyone’s commitment and a new version of the shopping centre strengthened its position in the regional economy. Its popularity was so strong that the administrators had to send letters to the neighbourhood asking for its collaboration when parking spaces were missing on holidays! Stands for Christmas shopping were booked one year in advance.
The 80’s and 90’s have been splendid at Village Cartier, the commercial centre with the most services in the Outaouais region at that time. We could shop at Téléboutique Bell, Librairie Réflexion, postal office, SAQ Classique, RBC, Trust Royal, optical store, Goodyear car service, CAA, Photo Minute, naturalist Jean-Marc Brunet and Loto-Québec stand.
Village Cartier also sheltered the famous 700 places Vendôme movie theatre and the unemployment insurance Canada office for West Quebec for 18 years and held the event Les Bouchées du monde during Les fêtes du Grand Boulevard festival, under the tent in the parking.
Loyal customers will remember these stores: Zellers, Loeb, TransCanada Shoes, Coiffure Novy, Vicky lingerie, Petits Copains, Sam, Fuzz, Meilleurs Souhaits, Radio-Shack, Dorlene… and of course, Marie Claire, Bijoux Pastel, Bizou, Greenberg, Chaussures Yellow, Solution and Jeans Expert! Finally, maybe you enjoyed delicacies offered by Pik-nik, Treats, Saint-Cinnamon and Café de l’Aube!
In 1998, dark bricks on walls and ceiling have been covered with clearer material and lighting has improved. Stores entrance height passed from 8 to 10 feet to expand the volume and lighting.